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Creating a Repeatable, Sustainable, Valuable and Predictable SaaS Business: The Value Prop
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Creating a Repeatable, Sustainable, Valuable and Predictable SaaS Business: The Value Prop

2/12/2015
When: February 12, 2015
6:00 - 8:00 PM
Where: IBM Innovation Center
1 Rogers St.
Cambridge, Massachusetts  02140
United States
Contact:

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IMPORTANT PARKING INFORMATION & DIRECTIONS FOR TONIGHT:

IBM is located at 1 Rogers St. on the 2nd floor which is a U shaped building positioned between Edwin H. Land Blvd and 1st Street. The sign on the front of the building says "Charles Park".

Parking is located across the street at the Cambridgeside Galleria Mall located at 100 Cambridgeside Place.

Once you park your car, take the elevator to the 1st floor of the mall. Walk toward the end of the mall w here the Cheesecake Factory and California Pizza Kitchen are located. IBM is in the building directly across the street. Walk alongside the building until you reach Rogers St. Turn right and the front doors are located directly ahead.

If you are taking public transportation, take the Green Line to Lechmere Station which is about a 10 minute walk to IBM. You can also take the Red Line to Kendall Square which is about a 15 minute walk.


Online registration for this event is now closed.

Walk-in registration is welcome this evening.

 

SPEAKERS



Michael Skok
Investor, Mentor, Educator, Learner



 George Adams
CEO
Viziapps


Shantanu Dhaka
CEO & Co-Founder
Modit, Inc. 



If you’re interested in building a billion dollar SaaS business, it’s necessary to first start with a multi-billion dollar problem. And to turn this problem into a billion dollar business you have to make it repeatable, sustainable, valuable and predictable. To help you navigate the myriad of challenges at every stage of the process, join MassTLC, renowned investor, mentor, educator and learner Michael Skok and local entrepreneurs as case examples in a series of dynamic workshops on successfully bringing your SaaS business to market.

This series creates a framework for entrepreneurs and innovators to think and talk through some of the key steps needed to accelerate their success in running a software as a service company. Each workshop will include an overview of the critical components and the key decisions, and will include a case example and collaborative discussion amongst attendees.

First in the series is Establishing Your Value Proposition. What is your value proposition? Can you describe it clearly and succinctly? Michael Skok will help you evaluate your SaaS business to define a compelling value proposition, in an interactive workshop with local entrepreneurs George Adams, CEO of Viziapps and Shantanu Dhaka, CEO and Co-Founder of Modit, Inc., as case examples. 

  • How to define, evaluate and build your value proposition to ensure your SaaS venture can launch into a sustainable business;
  • “Pain-gain ratios” and secrets to product adoption; and
  • A real world case study with Michael Skok and the workshop participants to assess its ability to create, deliver and harness value as a SaaS-based business. 


Up next:

  • March 2015: Creating a Repeatable, Scalable and Profitable Business Model
  • April 2015: Turning Products Into Companies



Order your tickets below:

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