What do your customers want?
Customers are more demanding and decisive than ever. They want companies to recognize their unique needs, personal circumstances and life problems. At the same time, they want to feel in control, valued and important.
Organizations that fail to meet customer expectations (CX) rarely get a second chance. To compete successfully, you must know your customer and deliver individualized solutions.
How does your company rank?
Despite massive investments in customer experience, overall, the quality of company interactions experienced by American consumers declined during 2017…