Revenue Ops LLC: Meet the Tech Top 50 “New Company of the Year” Honoree

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Tech Top 50 New Company of the Year

The MassTLC Tech Top 50 celebrates tech companies and leaders across the region who have made a significant impact in the community during the past 12 month. This year, we are excited to recognize winners across 8 categories: Best Pivot to Meet the New World, Business Accomplishment, Company Culture, Inclusivity Impact, Leadership, New Company of the Year, Tech for Good: Social Responsibility, and Tech to Watch.

Forty-nine honorees were chosen across these categories, with the final recognition, the Mosaic Award, given to Chevalier “Chevy” Cleaves, Chief Diversity and Inclusion Officer of MIT Lincoln Laboratory, for his work creating access and opportunity for future leaders. View the full list of winners, here.

Over the course of the next few weeks, we’ll be sharing more about each of the recipients to spotlight their accomplishments and their impact on customers, partners, employees, and the broader community.

Today, meet Revenue Opps LLC, one of this year’s honorees for New Company of the Year. 

Revenue Opps LLC logo

 

 

 

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Provide an overview of your company (year founded, founders, sector, target market, product/service, what makes it unique, etc.):

Revenue Ops LLC was founded on February 20, 2020 by Heather Davis Lam, and is here to help you design the business you want.  We’re strategic Revenue Operations analysts focused on optimizing your business and we do this by providing senior leadership and individual business units with the information, support, and means to make data-driven decisions that maximize revenue.

Revenue Operations is like the axle of the revenue wheel for a company. It sits at the intersection of marketing, sales, customer success, and finance. As the hub, it aligns these functional groups across the customer lifecycle to drive full-funnel accountability and maximize revenue.

We bring a great deal of experience to the table, but we pride ourselves on our ability to take a fresh approach to each client project we manage. We are a Salesforce Implementation Partner, a SalesLoft Certified Partner, and DemandBase Experts, but ultimately we leverage the appropriate technologies according to our client’s requirements, budget, and future objectives.

Our revenue management consulting services include:

  • Building the proper business technology stack
  • Evaluating and optimizing operational business processes and procedures
  •  Managing data effectively and visualizing analytics
  • Creating realistic forecasts for growth

We offer strategic consulting services where we advise you on high-level decisions in an unbiased manner, using deep industry knowledge to deliver superior results.

Our VIP Managed Services packages ensure that we’ll be on hand to help fix things when they break, work on projects as they arise, and help you identify improvements throughout your revenue operations system.

The implementation services that we offer includes the process of setting up the technology, creating efficient workflows, identifying areas for further development, and applying best practices to drive adoption.

Our target market includes small and medium businesses, who are looking to implement a CRM, marketing automation platform, or sales enablement platform, or to integrate sales and marketing software with their existing technology stack.  We work with many SaaS startups, helping to integrate their proprietary software with CRMs like Salesforce, so that they can measure usage and predict revenue.

In regards to what makes us unique, Revenue Ops LLC consultants are revenue operations experts, who have years of experience building and implementing sales and marketing software.  Many of our consultants have helped to build and grow revenue operations systems from the ground up at rapidly scaling SaaS or technology companies, and we fully understand what a successful revenue operations model looks like from a data perspective.

Our team understands the needs and pain points that growing companies have, and how to architect a system that will appropriately scale as the business continues to develop.  We are well acquainted with data and analytics requirements requested by companies providing funding capital to startups, and help our clients build a revenue operations system that will provide insight into what’s working and what needs to be improved.

We are also very familiar with the need for an economical revenue operations implementation and optimization solution, as we understand that our clients need to minimize their spend while maximizing the return on their investment.  We’re competitively priced, so our clients receive the highest level of service without breaking the budget.

What successes has your company had since its founding?

From Q1 2020 to Q2 2021, we have increased revenue per quarter by over 714%.  We have a 90% client retention rate, with 42.4% of our revenue coming from renewals, and 57.6% from new business.

We’ve increased the number of new clients 1533.33% from Q1 2020 to Q2 2021, and our top sales person has an 86% win ratio for Q2 2021.

Our LinkedIn social post volume has increased by 44% over last period, and we’ve had a 5% gain in followers since last period.  Our Facebook page fans trend has also increased by 23% since last period, and we have a 100% positive sentiment rating.

Heather Davis Lam, Founder & CEO, has been invited to be a guest on numerous digital roundtable events, podcasts, and radio programs, both domestically and internationally, as a subject matter expert on Revenue Operations.  She has also published numerous articles and blog posts over the past year, for both Revenue Ops LLC, and for Salesforce.

Our clients are also raving about our services.

“The expertise you and your team have provided enabled us to extend our reach, increase the effectiveness of our campaigns, and ensured we used the system following best practices…When I first sought a partner I thought I would be getting pure execution but you and your team have brought so much more than that…I could not ask for a better partner that is able to dramatically increase the quality and quantity of our marketing work.” -Cynthia R.

That’s really at the core of why this business was started – to help people.  We love solving problems and facing down difficult challenges, and there’s nothing more exciting than putting all of the puzzle pieces together to solve a technological or analytics challenge for our clients so that they can take a massive leap forward.

The core pillars of Revenue Operations are people and processes, technology, and data and analytics.  Our team stays on the cutting edge of all three areas, so that we can provide the highest level of service to our customers and help them maximize their revenue.

What does it mean to be recognized with the other Tech Top 50 honorees?

We’re so thankful to MassTLC for this honor, and are very grateful to have been selected.  All of the other MassTLC Tech Top 50 honorees are visionary companies who are making a positive impact in the technological community, and we’re so proud to be counted amongst this esteemed group.

Starting a business during a global pandemic is a very difficult task, but Revenue Ops LLC has absolutely thrived during this trying time.  We’ve been able to not only grow our business, but help others do the same.  However, this honor was only made possible by the hard work and dedication of our amazing team, along with the collaboration between ourselves and our fantastic clients and partners.

This has truly been a monumental team effort, and thank you for the opportunity, MassTLC!

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Learn more about Tech Top 50 and meet all the winners, here.