Home Tags CMO

Tag: CMO

Image of the chests and legs of four people sitting on a leather cushion with emoticons on their chests or laptop.

The New Customer Journey: Digital Engagement

0
In November, tech’s top industry CMOs convened to discuss the most impactful tools that are driving digital engagement. In this meeting, trends and insights...

CMO Insights #2: 360 Degree Impact Amidst COVID-19

0
On Wednesday, April 29th, MassTLC held the second in a series of CMO forums. This series brings heads of marketing from tech organizations together...

CMO Insights: 360 Degree Impact Amidst COVID-19 (#1)

0
Last Wednesday, MassTLC launched a series of virtual sessions for CMOs. The goal of this series is to develop a 360-degree business perspective on...

MassTLC CMO Dinner: ’73 Mustangs, Fish Markets, and $520

0
On a cold, dreary Tuesday night in Boston, 13 marketing and sales executives gathered at the warm and inviting Trade restaurant for the inaugural...

Who is the Top MA CMO on Twitter?

0
Jeanne Hopkins, Executive Vice President and CMO at Ipswitch was named No. 3 on Social Media Marketing (SMM) Magazine’s list of Top CMOs on Twitter....

MassTLC CMO Peer Group – Planning the Battle to Win the...

0
For some companies success means casting the widest marketing net to win the war. Others take a more targeted approach – tapping into smaller...

CMO Peer Group Meeting: Solving the Great Divide, Sales and Marketing...

0
It was a great gathering of just over 20 CMOs and VPs of marketing to end the month and discuss sales and marketing alignment....

Learning The Customer Journey from Local Superstars – Sales and Marketing...

0
On March 24th, I joined more than 200 sales and marketing peers at Google in Kendall Square for the annual MassTLC Sales and Marketing...

MEMBER NEWS